Today marks the first day of the State Department’s America First foreign assistance rebranding initiative, led by Marco Rubio.
Consistent branding will ensure contributions made by the the United States will be immediately recognized as American. “The redesign is very simple, and that was to recenter and re-anchor the visual identity of American efforts overseas in the American flag,” – Darren Beattie, Acting Undersecretary for Public Diplomacy.
